Why OPX AI

Industrial AI needs people who understand the operating consequence.

OPX AI combines field operations, engineering, digital architecture, commercial execution, and financial discipline. The team is built to identify one expensive operating problem, define the first Memory Lane, and carry it into measurable production use.

Why the team matters

The difficult part is not generating an answer. It is making the answer operationally credible.

Memory Lanes have to reflect how assets behave, how people actually work, how decisions are governed, and how value will be measured. That requires more than software development.

01

Operating depth

Experience across integrated operations, SCADA and PI, alarm management, surveillance, artificial lift, and operating by exception.

02

Field realism

Workflows are shaped around shifts, handovers, operator observations, field constraints, and the actions people can actually execute.

03

Technical governance

Source provenance, permissions, validation, auditability, model independence, and customer control are designed into the architecture.

04

Commercial discipline

The work begins with a bounded problem, an accountable sponsor, a measurable value case, and a defined path from Blueprint to production.

Leadership and operating principals

The people behind the first Memory Lane.

The visible summary stays short. Open any profile to see the role that person plays in discovery, architecture, validation, delivery, or commercial execution.

JJ
Jai Kumar Joon
Founder and CEO

Operating architecture, enterprise value, and Memory Lanes strategy.

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Experience: Upstream operations, integrated operations, SCADA and PI, alarm management, artificial lift, production optimization, and operating by exception.

Role in an engagement: Connect the operating problem to the Memory Lane architecture, commercial case, and production roadmap.

LK
Lisa Krantz
Managing Director, Canada

Executive discovery, sponsor alignment, and Canadian opportunity conversion.

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Focus: Trusted executive conversations, qualification, stakeholder coordination, and defining the right first paid engagement.

Role in an engagement: Help the sponsor identify one expensive operating problem and align the customer team around the Blueprint.

YP
Yogashri Pradhan
Chief Growth Officer

Market development, buyer engagement, partnerships, and growth execution.

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Focus: Building qualified relationships, sharpening market relevance, and moving credible opportunities into discovery.

Role in an engagement: Align the buyer journey, partner motion, and commercial follow-through around the customer problem.

BK
Baljeet Kaliravna
Chief Financial Officer

Financial governance, commercial structure, risk, and scalable execution.

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Focus: Pricing discipline, contracting, financial planning, margins, investment decisions, and growth controls.

Role in an engagement: Ensure the commercial structure supports customer value, delivery accountability, and sustainable scale.

DT
Darrell Todd
Operations Principal

Operator context, field workflows, handovers, and operational adoption.

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Focus: What operators observe, how shifts hand work over, what actions are realistic, and where field context is lost.

Role in an engagement: Validate that the Memory Lane reflects the real operating workflow rather than a theoretical process.

KB
Kent Baumgardt
Engineering Principal

Engineering rationale, asset behavior, competing hypotheses, and validation.

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Focus: Technical context, operating constraints, engineering reasoning, source evidence, and measured outcomes.

Role in an engagement: Ensure the decision-action-outcome loop is technically credible and properly validated.

How the team engages

One operating problem. The right people at the right point.

The customer does not need eight people in every meeting. OPX AI brings the relevant operating, engineering, technical, commercial, and financial capability into the engagement as the problem requires.

01
Executive discovery Name the problem, sponsor, workflow, consequence, and decision required.
02
Operating definition Map systems, people, handoffs, observations, decisions, actions, and outcomes.
03
Architecture and value Define the Memory Lane, governance, integrations, measures, and commercial scope.
04
Activation and proof Deploy the bounded workflow, validate adoption, measure the result, and decide whether to expand.
What a sponsor should expect

Respect for the operation, evidence, and the customer’s reputation.

The sponsor is accountable for bringing the right idea into the organization. Our job is to make that decision easier to defend.

01

Listen before prescribing

The customer knows the asset. OPX AI starts by understanding the operating reality and the consequence of leaving the problem unresolved.

02

Build on existing investments

Memory Lanes work across current systems of record. The engagement is not designed around unnecessary rip-and-replace.

03

Measure before expanding

Begin with one bounded workflow, establish value and governance, activate it, and expand only where the evidence supports the decision.

Bring us the operating problem your team keeps paying to relearn.

We will help determine whether it is a strong fit for an Operational Memory Blueprint and identify the operating, technical, and commercial people needed for the first step.